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How We Built the Munchery Delivery Team

1X6A5326 Edit Edit Edit How We Built the Munchery Delivery Team

As a follow up to a recent blog article about the role of service workers in the fast-growing tech economy, I wanted to take this opportunity to explain Munchery’s approach to our delivery team.

For the first few months of Munchery’s history, I was our only delivery driver. Looking back, it was a fantastic experience. I interacted directly with our customers and used what I learned to improve the product. I also developed a deep appreciation for the role drivers play: They are the face of our company. And in many cases, they are the first thing customers think of when they think of Munchery.

I can’t overstate the importance of this, and we try never to lose sight of it when thinking about our operations and the customer experience we provide. We strive to treat our drivers the same way we treat our chefs, engineers, and the rest of our team. This is illustrated by four facts:

1. Our drivers today earn an above-market wage. While we are in a competitive business where prices matter, we do everything in our power to leverage technology and our scale to create efficiencies which enable us to offer reasonable prices to our customers and fair compensation to our drivers.

2. We classify drivers as employees, not independent contractors. This means that like any other Munchery employee, drivers who work more than 30 hours a week are eligible for benefits programs including health, dental, and vision insurance. This also means that they are eligible for protection under our workman’s comp policy, eligible for overtime and sick pay, and that we contribute to a medical reimbursement account on their behalf under the Healthy SF program.

3. We offer fun perks. All Munchery employees, whether drivers or otherwise, receive credit for free Munchery food and an employee discount.

4. We actively look to promote our highest performing drivers. Our SF operations manager (who oversees 150+ drivers) started as a driver. The same is true of two of his direct reports, both of whom are currently in management positions.

We’re always looking to build our delivery team. I’d love to invite anybody interested to apply here: https://munchery.com/jobs/

If you have any questions about how we approach this, email me at tri.tran@munchery.com.

All the best,
Tri Tran

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Everything Under $10: A Toast to 1 Million!

1MillionMeals blog Everything Under $10: A Toast to 1 Million!


We’re thrilled to announce that we served our millionth meal this week! As a toast to the occasion, we’re offering every item on the menu for under $10 for the next 10 weeks. We’ve come a long way since the early days, and we couldn’t be more grateful to everyone who’s helped us along the way.

It’s been quite the ride from our first meal—pan-seared halibut with tzaziki sauce that cost almost $20—to our millionth. As we’ve grown, we’ve instituted stringent quality control standards and we’re now able to buy the finest, freshest, sustainably sourced ingredients in much bigger batches. So, your next order will cost significantly less than where we started, but taste just as good—if not better!

Munchery started out with a very personal goal: to feed Tri and Conrad’s families better. We’ve quickly expanded to making a positive difference in the lives of other families, our chefs, our employees, and even the food supply system. We’ve got a lot to celebrate and we hope you’ll join us.


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Eating Better with Nutritional Tracking

jawbone Eating Better with Nutritional Tracking


We’re proud to announce an exciting new partnership with Jawbone that will make it ridiculously easy for you to track the nutritional data of your Munchery meals on your Jawbone UP app.

Now, when you order from Munchery, detailed nutritional data will be securely transmitted to your Jawbone UP app. If you don’t own a Jawbone UP band, we highly recommend that you go out and pick one up. Using your UP app, you’ll be able see exactly what goes into each Munchery meal, from calories to carbs to fiber. In addition, we’re including our gorgeous photography in your UP feed, so you can have a visual history of what you ate on Munchery.  Check out this page to learn how to connect your Munchery to your Jawbone Up

Today’s announcement is the beginning of a partnership that will bring together Munchery’s technology with Jawbone’s wearables ecosystem. We’ve always felt a strong kinship with the talented team at Jawbone, especially with their focus on delivering an exceptional user experience to drive health and fitness. There’s a bright future ahead with Munchery and Jawbone working together.

Finally, I want to thank our Munchery culinary and engineering teams. Our new capability to quantify mountains of nutritional data from a daily changing menu is the culmination of a year-long effort. It would have been easy to estimate a calorie count and slap it on a meal – this is unfortunately all too common in our industry. Instead, we took up the challenge to measure, record, and audit every ingredient we use. Transparency rules.

This is just the beginning. Munchery is going to make it even easier for you to make decisions based on your dietary needs. We’ll have more to share soon. Stay tuned!

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On-Demand Launches in San Francisco and Seattle!

munchery ondemand 1024x485 On Demand Launches in San Francisco and Seattle!

Introducing On-Demand Delivery

You asked and we listened. We are proud to announce that starting today, you can place an order anytime in the evening and get it delivered in a snap.

On-demand delivery launches in San Francisco in a few selected ZIP codes (94110, 94114 and 94117 – Mission and Castro districts, Bernal Heights, Haight-Ashbury) and we will expand coverage soon.

With on-demand delivery, you can conveniently order anything from our vast menu between 4-8PM and have it delivered within 20-40 minutes. You will also receive an ETA at the time you place the order. If you want to plan ahead, you can still schedule a delivery within a guaranteed 1-hour delivery window.

Munchery Seattle is Open

In addition, we are delighted to let you know our Seattle service is now live! The Emerald City is our first market expansion outside of the San Francisco Bay Area. Both on-demand and same-day delivery options are available throughout the Seattle downtown areas (ZIP codes 98101, 98104, 98121, 98122, 98144), with additional ZIP codes coming soon.

To celebrate the grand opening in Seattle, we’re making the first entree for every new order complimentary for the next 2 weeks. Just use code SEATTLENOW by 7/29/14 (one per household, valid only in Seattle).

iphone ondemand On Demand Launches in San Francisco and Seattle!


A new version of the Munchery iOS app is also available for download starting today. This new version supports both Seattle service and the new on-demand capability, along with multiple other enhancements.

Give Food, Get Food

Like Munchery? Help us get the word out on Facebook and Twitter. Tell your friends and family in Seattle. For every new friend who places an order, he/she would receive $10 credit to try us out. You would also get $10 credit for referring that friend.

Thank you for your support!

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Munchery Plus

munchery plus 1024x512 Munchery Plus


Unlimited Free Delivery for an Entire Year

Munchery Plus is a new membership program that gives you unlimited free delivery for just $39/year.

Whether it’s just you or you’re throwing a party, order across our diverse menu without the worry of a minimum order.  And it only costs as much as a magazine subscription.

Sign up for a Free 3-Week Trial of Munchery Plus

Try it for free and have the flexibility to easily cancel anytime during your trial (we don’t think you’ll find any reason to).


Flat $2.95 Delivery Everywhere

We’re also announcing a flat $2.95 delivery fee across our entire coverage area.

Whether you’re in Noe Valley, Menlo Park or Berkeley, it’s the same $2.95 flat delivery charge. For example, if you live in Palo Alto, delivery has been reduced from $4.95 to $2.95 (that’s a 40% savings).

In the recent months, our amazing operations team has been able to tune our delivery efficiency to allow us to pass on savings back to our customers.

The same amazing delivery experience. Now more affordable no matter where you live.


Thank you again for all of your support!  We’re really excited about Munchery Plus and think it’s a big step in helping everyone eat better. Please continue helping us spread the word on Facebook and Twitter.


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$28 Million Raised to Reinvent “What’s for Dinner?” in the Bay Area, Seattle & Beyond

IMG 03561 $28 Million Raised to Reinvent Whats for Dinner? in the Bay Area, Seattle & Beyond

$28 Million Raised to Reinvent “What’s for Dinner?” in the Bay Area, Seattle & Beyond

It seems like just yesterday we sat down in Tri’s living room to start working on what would become Munchery. Only one year ago, we were a small team packed into spare walk-in pantries at our kitchen for an office (see above!).

Our team and office have grown, but our mission remains the same as it was in Tri’s living room – to make the easy answer to “what’s for dinner” the best one for busy families like ours. And what a journey it’s been.

Since then, we’ve served over 580,000 meals, from more than 50 talented Bay Area chefs, to tens of thousands of customers from the hills of Marin county to the office parks of Cupertino, and everything in between.

This last fall, we rebuilt our product from the ground up. Added industry leading sustainable packaging, a meal donation program with the SF & Marin Food Bank, and a CO2 offset program with The Conservation Fund.

But one question followed us at every turn – “When are you coming to my city?”

So, while donating over 80,000 meals to the food bank, and offsetting more than 240 metric tons of carbon since this fall is exciting, we’re just as excited to announce that Munchery is ready to start expanding to new markets.

Seattle, Here We Come

seattle coming soon1 1024x295 $28 Million Raised to Reinvent Whats for Dinner? in the Bay Area, Seattle & Beyond

We don’t always see eye to eye in football, but Seattle and SF both share a deep passion for real good food, and sustainable businesses.

Work is already well underway building our state of the art kitchen, and we can’t wait to call the Emerald City our second home.

So set the table for early summer 2014!

➔ Live in Seattle? Get 20% off your first order by joining Munchery today.

$28 Million Funding Round – Largest Food Startup Round To Date

Seattle is just the first of many new markets for us. A key component of our expansion has been finding talented, forward thinking investors that share our vision and want to join us on our journey.

Today we’re excited to announce Munchery has raised a $28 million Series B funding round led by Shervin Pishevar and Scott Stanford’s SherpaVentures.

SherpaVentures founder Shervin Pishevar is an investor, advisor and board observer to Uber, among many great companies, and we welcome him to Munchery’s Board of Directors.

We’re also excited to welcome a few new faces to the startup investing game.

But you might recognize them from screens big and small, most recently as guest judges on the latest season of Bravo TV’s ‘Top Chef’.

Top Chef Season 11 Episode 14 Roy Choi Padma 600x398 $28 Million Raised to Reinvent Whats for Dinner? in the Bay Area, Seattle & Beyond

Chef Roy Choi & Jon Favreau as Guest Judges on Bravo’s Top Chef

  • Chef Roy Choi – Street food pioneer and founder of LA’s world famous Korean taco truck, Kogi BBQ. Awarded “Best New Chefs 2010” by Food & Wine Magazine.

  • Jon Favreau – The actor, writer and director of the upcoming foodie film ‘Chef’, the cult classic movie ‘Swingers’, and the Director of Iron Man 1 & 2.

With existing investors e.ventures and Menlo Ventures participating, this funding round is the biggest for a food startup to date, and we couldn’t have asked for a better group of people to work with.

Meet Chef Emily Moore – Munchery Seattle Culinary Manager

EmilyHeadShot 1 $28 Million Raised to Reinvent Whats for Dinner? in the Bay Area, Seattle & Beyond

Chef Emily Moore

Folks in Seattle remember Chef Emily Moore as the Executive Chef of The Painted Table. Where she famously received local critic John Hinterberger’s first four star review in 17 years of reviewing restaurants.

Honored as one of “Best Chefs America 2013” by over 5,000 of her chef peers, we’re excited to welcome Emily as Culinary Manager for Munchery in Seattle.

She’s in charge of recruiting a world-class team of local chefs, helping them with menu and dish development, as well as sourcing nothing but the best ingredients the Pacific Northwest has to offer.

She joins us from the 21 Acres Center for Local Food and Sustainable Living, a non-profit farm, education center and retail farmers market that features the finest farm-to-table food in the Northwest.

Meet Chef Scott Newman – New Munchery San Francisco Chef

679 b $28 Million Raised to Reinvent Whats for Dinner? in the Bay Area, Seattle & Beyond

Chef Scott Newman

We’re also thrilled to welcome Chef Scott Newman to our already talented roster of chefs serving the Bay Area.

Chef Newman is the former Executive Chef of SF’s legendary culinary institution – Rubicon.

Food & Wine Magazine calls Rubicon “a culinary academy of excellence” and is honoring Chef Newman and other Rubicon alumni at this year’s Pebble Beach Food & Wine Festival.

Scott is already hard at work creating his first menus that he will begin serving in just a few weeks.

➔ Help Munchery Spread The Love! Get $10 for each friend you refer, they get free delivery too!

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